Invitation to tender – Dry January evaluation 2019

We are inviting applications from experienced evaluation teams to assess the impact of Alcohol Concern’s Dry January campaign 2019.  Full details are available here:

Dry January 2019 – Invitation to tender

Dry January was first launched by Alcohol Concern in 2013.  It has since become a high profile, widely recognised national behaviour-change campaign. It is one of the best known ‘monthly abstinence’ campaigns globally.  The primary aim of Dry January is for participants to reset their relationship with alcohol. In particular, we are looking to increase participants’ desire – and ability – to better control their drinking.

We are seeking an agency to conduct an evaluation of Dry January 2019 to answer key questions about the campaign’s impact, user-experiences and user motivation.

The deadline for applications is 5th November.